10 Tips For Real Estate Agents To Give To Sellers

Working with clients who are looking to sell?  Or want to create a point of difference between yourself and other agents by offering potential clients some great tips and tricks that will give you great creedence with potential sellers? Here are 10 tips you can give them to make the selling process as smooth as possible:

  1. A Picture Is Worth A Thousand Words

According to a survey conducted by the National Association of Realtors, do you know what home buyers listed as the most important thing in their home searching process, even above price, location or description?

Online photos.

A potential buyer’s first exposure to a property is likely to be through an online search. Having professional photos of the property and a well staged and organized space is key to bringing in the right type of buyer.

 

2) It’s All A Numbers Game

Selling your home and getting the highest offer possible really comes down to a numbers game.

The more people you show your home to, the more interest you’ll get in your property. The more interest in your property, the more offers you’re going to get. And the more offers you get, the better chance that you have of walking away at or above your asking price.  And the way to achieve getting these higher numbers, is through a strong marketing plan, and being prepared to invest behind that plan.

 

3) Get The Inspection Out Of The Way In Advance

The last thing that prospective buyers want is to fall in love with a home only to find out that the improvements or renovations the house needs to get it up to par put the property out of their price range.

Sharing detailed inspection reports and laying all of the cards of the property on the table from the get go will eliminate any questions or hesitancies potential buyers have about the property and get you a better chance at getting a qualified buyer at the right price.

 

4) Small Changes Can Have Big Impact

When you’re trying to sell your home, sometimes minor changes can have a huge impact in the selling process.

De-cluttering your space, replacing appliances and updating minor fixtures and repainting can go a long way in making your home more marketable.

 

5) Paint

Repainting is one of the cheapest and most impactful ways to transform a space. Choose calming, neutral colors that invoke a sense of home.

Just make sure to avoid plain white; it can have the effect of making a space feel sterile and overwhelming.

 

6) Trust Your Agent

The reason that you’re partnering with an agent is because they’re an expert, so if you want to have the quickest and most efficient home selling process, you need to trust their expertise.

Listen to your agent’s advice on pricing, updates you need to make to the property, marketing and any other expertise they offer. You listed your home with them for a reason, and not carefully considering and implementing their advice will only complicate the process.

 

7) Know Your Selling Points

You want to craft strong selling points for what makes your home stand out from other homes. Are you in a great school district? Does the master bathroom get incredible light? Do you have an amazing view of the city?

You want to use whatever makes your home unique to effectively market and sell your home.

 

8) Don’t Forget Curb Appeal

You only get to make a first impression once, so make sure that it’s a good one. Re-Mulch the front garden beds, paint your door and replace your doorknob and make sure your lawn is impeccably manicured.

 

9) Make Yourself Accessible

Having a flexible schedule and keeping your home accessible as often as possible is key to a smooth selling process. Limiting showings to weekends or a certain time block is going to hinder the number of prospective buyers who see your house and can potentially lengthen the selling process.

Your home needs maximum exposure as often as possible to sell quickly and at the right price.

 

10) Price To Sell

A lot of home sellers have an emotional attachment to their property, and as such have unrealistic expectations on what the home is worth.

Pricing the house correctly from the start is a key component in a speedy and painless selling process. Do your research, trust your realtor and price to sell.

 

About Us

At Rogue Print and Mail, we understand the real estate industry. Our proven track record of delivering the highest quality print services to real estate professionals speaks for itself. With fast turnaround times, real-estate specific templates and designs and an in-house team to guide you in all of your branding, design and printing needs, Rogue Print and Mail is the preferred design and print partner for real estate professionals across Australia.

I sincerely hope that you found this information valuable.  For advice on effective branding, design and cross media marketing, please don’t hesitate to call me on 1300 65 85 00 or email me at paul.stenhouse@rogueprintandmail.com.au  to arrange an obligation free 10 minute discussion with a member of our expert team.

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